Website Design that
Makes The Phone Ring
When visitors land on your website, they quickly make judgments about your business based on their initial visual impression. In fact, research has shown that it takes mere milliseconds for someone to form an opinion about your brand based on your website’s appearance. Therefore, it is crucial to make a positive first impression to capture their attention and entice them to explore further.
Visual appeal plays a significant role in establishing trust and credibility with potential customers. A well-designed website that reflects your brand identity and values can convey a sense of professionalism and expertise, helping to increase your chances of converting visitors into customers. Thus, it is important to prioritize visual design as a key component of your website and overall branding strategy.
The elements behind Your Website
The best websites might look nothing alike, but the incredible user experience they deliver springs from the same essential building blocks.
Security
Lock out hackers and malicious software with always-online threat detection and blocking.
Performance
Show visitors what they want, when they want it, with lightning fast pagespeed performance.
Visuals
Move beyond canned designs and make your website a true reflection of your brand vision.
User Experience
Guide users to the information they need and get them to take the actions that matter to you.
Scalability
Seamlessly add, remove, and modify website pages as your business grows and evolves.
Responsive Design
Make your digital space a joy to visit, whether it’s on a phone, a tablet, or even a television.
Quality Assurance
Launch your website knowing that it’s been tripled-checked and is ready for prime time.
CMS
Start blogging your expertise with a powerful, user-friendly content management system.
Our Website Design Process
Understanding your brand perception
Before we can craft a new look, we need to see how consumers view your brand. We want to fully understand everything you do before adding that fresh coat of digital paint. We also need to analyze the ins and outs of your target audience. The last thing we want, is to remove something from your brand that is near and dear to your customers.
Planning a design direction
At the initial stage, it’s all about landing on the overall visual direction. A color palette. Fonts. Iconography. And above all, ensuring the site is accessible to everyone and delivers an intuitive UI.
All plugged-in
For us, the platform of choice for our clients is WordPress. For decades it has been the industry standard when it comes to having the flexibility to build any site. You can incorporate a range of plugins for eCommerce, CRM integrations, booking services—whatever your needs might be.
Crafting content
This is where we set our design team to work. Mockups. Comps. Templates. The team will create all types of looks in a variety of forms to land on the right look. Here, internal check-ins are key in this crucial stage to establish visual guidelines that will play an important role for the site after launch and as it evolves. The goal is to create a look that is flexible enough to attract viewers but also to grow with your brand. When it comes to content, concise is key, along with using the right SEO keywords to help your site show up in search rankings, relevant to your brand.
Be site savvy
You could have the best-looking site, but if no one is around to see it what’s the point? This is where an agency can help with a team of specialists ready to maximize SEO rankings, streamline site maps, and deliver front-facing content. For that reason, it helps to have multiple quality check-ins, internals and beta tests to ensure your site is optimized and in working order.
Load and launch
Once everything is client approved the developers go to work bringing the designs to life. By using WordPress, we can ensure the templates will be editable so that clients can easily maintain and update content on their own.
Take a look at some of our
recent web design and development projects…
